“I think it should like, make a high contrast between the figure and the line. Cause I feel like. It’s like…”
An art student freaks out in the middle of class and smashes her painting after receiving a horrible critique. I feel like. She like totally made the right choice by storming out.
Google announced a new keyword tool named the Keyword Planner.
The tool can be found under the Tools & Analysis tab when you are logged into your Google AdWords account. The tool combines the benefits of the Keyword Tool and the Traffic Estimator into an integrated workflow…
When Samsung unveiled its first 4K Ultra HD TV at CES this year, it said other sizes would follow, both larger and smaller than the initial 85-inch version. Now it’s apparently ready to fulfill part of that promise, announcing in Korea that 65- and 55-inch models will launch next month. Of course our next question is how these smaller models will compare to the $39,999 MSRP 85S9 UHD TV in price. Hopefully they’ll follow the path blazed by Sony, which recently introduced models at that size with pricing well below the $10,000 benchmark, although we expect Seiki’s 50-incher will still hold the crown for value pricing. The press release mentions they will feature Samsung’s upgradeable Smart TV platform and the “micro dimming ultimate” LED lighting of their larger cousin, but the odd “Timeless Gallery” frame / stand (pictured above on the 85-incher) was not listed.
Filed under: Displays, Home Entertainment, HD, Samsung
Let’s face it. Today’s marketing tools, tactics, and technologies are wholly unfamiliar to marketing professionals of a bygone era. But so rapid is the evolution of today’s marketing landscape that 40% of current CMOs feel unprepared for the challenges ahead.
That’s according to new research from Accenture.
“CMOs also said they found it more difficult in 2012 to improve the efficiency of marketing operations (up 8 percentage points compared with 2011) and to improve their workforce’s responsiveness to digital shifts (up 10 percentage points compared with 2011),” explains Ayaz Nanji, a digital strategy and content consultant and a research writer for MarketingProfs.
The report, which was used to produce the infographic below, was based on online surveys across 10 countries with 405 senior executives who are described as “key marketing decision makers in their companies.”
July 9-10, 2013 San Francisco, CA Early Bird Tickets on Sale
Nonprofits are waking up to the benefits of having a mobile and social media strategy.
Cure.org raises money for children in need, and it’s experimenting with a suite of mobile apps to draw attention to the cause.
Launching this week, the company’s new iPhone app features profiles of kids in developing countries who desperately require surgeries. You can donate directly through the app and receive real-time updates on the patient’s progress.
Cure was founded in Kenya in 1998 when it opened a new hospital. Since then, the nonprofit has served 1.9 million patients and provided over 138,000 life-changing surgeries in 27 countries. Along with medical treatment, Cure has a spiritual mission, but it says it will treat patients regardless of their religious affiliation.
CTO Joel Worrall, who joined the company over three years ago, was one of the first technology hires. “My goal is to show donors that when they give $1,000, it’s really changing someone’s life,” he told me.
Inspired by crowdfunding sites, the new app features a progress bar on each patient’s profile page [below] to show how much money has been raised to date. Once the target is reached — typically a few thousand dollars — the surgery is scheduled, and donors will be regularly updated on the patient’s recovery.
Once you’ve made a donation, the app invites you to send a get-well message. If there’s a language or literacy barrier, Cure.org claims its on the ground team will translate the messages and ensure they’re received.
Cure.org’s technology is cloud-based, so Worrall can quickly fix any issues. He said the company is using application performance service New Relic to monitor the app’s performance.
Cure.org hopes that by adding a personal, human touch to its app, more people will be inspired to make a donation. For instance, Allan [above] has clubfoot, a condition he was born with that left him feeling alienated from his peers. The app includes detailed information about his family life, schooling, and upbringing.
“This technology is doing a great thing for the kids that we are serving,” said Worrall. “Our goal is to make you feel close to someone on the other side of the world.”
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