Report: Americans have 28 percent more mobile apps in 2012

If it feels like you not only have more apps on your iPhone, but that you’re spending more time in those apps, then you should congratulate yourself on being as savvy as pollster Nielsen. According to a report from the organization, the number of apps on the average smartphone increased from 32 to 41 — a jump of 28 percent — over the past year.

As you can see from the Nielsen infographic at the top of this post, the percentage of time spent by smartphone owners in apps rather than on the web has also climbed. The average smartphone user spends only about 19 percent of his or her time on the web; the rest of the time, native apps are being used.

The one other fascinating tidbit on the chart shows that the number of smartphone owners in the US has climbed from 38 million in 2011 to 84 million in 2012 — that’s a jump of 121 percent in just one calendar year.

[via Engadget]

Report: Americans have 28 percent more mobile apps in 2012 originally appeared on TUAW – The Unofficial Apple Weblog on Thu, 17 May 2012 12:00:00 EST. Please see our terms for use of feeds.

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