Twitter and Facebook see a bright future for in-the-moment spending
If you’re an impulse buyer trying to reform your ways, Facebook and Twitter are not on your side.
Both companies said Thursday they were working on new services to let their users either make purchases directly from their feeds or gain instant access to deals and promotions that can be redeemed in stores. It’s the latest display of competition heating up between the companies as they seek to add digital storefront real estate to their sites.
Why waste clicks getting to Amazon or eBay when you can have all your fun in between retweets or “likes”? Naturally, you might also retweet the advertiser’s promotion, which would make Twitter happy.
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